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Integrated, hybrid data platforms will transform the power of cloud apps. So much so, that it is projected that 65% of the world’s population will have its personal information covered under a privacy regulation by 2023, up from just 10% today. Copyright © 2019 Focal Point Data Risk, LLC. Thursday January 28 marks Data Privacy Day, an international effort to empower individuals and encourage businesses to respect privacy, safeguard data and enable trust. The Information Commissioner’s Office (ICO) has already seen a 50% increase of data protection complaints since the introduction of the GDPR with over a third related to Data Subject Access Requests (DSARs). He advises clients on matters related to advertising technology, privacy, data breach management, and FTC best practices. At the start of the Covid-19 pandemic, organizations around the world were forced to abruptly change the way their businesses operate. 5 1. Suddenly in an economic crisis and employees working from home, companies were tasked with modernizing their infrastructure and protecting against privacy threats, while adapting their compliance efforts to keep up with regulatory requirements. Consumers expect companies to hold their third-party vendors to a higher standard to keep their personal data from being exposed. Required fields are marked *. And 2020 was a year of rapid and sometimes tumultuous change. Integrated, hybrid data platforms will transform the power of cloud applications and start delivering … If companies are to fully transition to a more long-term remote workforce, compliance programs will need to be updated to protect against data storage issues, the increase in transfers of personal data, and the higher likelihood of a data breach due to phishing attacks. As consumers continue to demand the protection of their personal data, and data privacy violations continue to make headlines (like with the video sharing app TikTok), countries around the world will likely either strengthen existing regulations or issue new standards to address these concerns. According to the IAPP, roughly 56% of organizations are moving towards a single privacy strategy, and respected well-known frameworks like the NIST Privacy framework can help. The pandemic has changed the way the world works, shops, and interact; the consequences of this have included an increased reliance on technology for all of these activities and a corresponding increased sharing of personal information through technological mediums. Gartner predicts that by 2023, 65% of the world’s population will have their personal information covered under modern privacy regulations, up from 10% today. Instead, the law would be enforced entirely by the Florida Attorney General, which has recently been active in enforcing the Florida Information Protection Act. While the European Commission has confirmed it is working on updating SCCs and bringing them in alignment with the GDPR, a timeline has not been announced. A study by Cisco found that over 50% of consumers would switch companies simply because of their data policies or data sharing practices. Many organizations and industries responded to COVID and leveraged the cloud differently, and that affects their data protection strategies. But now, over 81% of business leaders are feeling pressured to lower overall costs. In a turn of events that no one could have predicted, 2020 has become a year for the history books. From supply chains and manufacturers to staffing companies and IT support services, organizational reliance on third parties continues to increase. Organizations will evaluate their current tech stacks to deal with these permanent changes, investing further in their current security automation tools, as well as investigating and investing in new technologies and capabilities. This takes place around the globe in an international effort to empower and encourage individuals and businesses to … Your email address will not be published. In 2020, data privacy became an even greater concern among consumers as they had to move even more of their professional and personal lives online. Yet, even though the ICO has provided some leeway for responses to DSARs (normally 30 days) due to the Covid-19 pandemic, organizations are still expected to provide the same privacy and security measures as in normal circumstances. The phrase “Data is the new oil” was coined considering the growing importance of personal and organizational data. In addition, by utilizing these privacy-based technologies, organizations can set up workflows that combine project management with compliance, increasing team collaboration and communication and centralizing privacy and risk management functions. Here are the nine key trends we believe will shape the world of privacy in 2021. Nine Data Privacy Trends to Watch in 2021, he Court of Justice of the European Union (CJEU). This makes data security and privacy as one of the top marketing trends in 2021 because it has direct correlation with brand’s relationship and trust besides companies can gain significant upper hand over the competitors who do not have their websites secured. Data privacy, privacy management, digital privacy, data protection – the list goes on when it comes to data privacy and protection imperatives. “When it comes to regulatory compliance, [automation] can knock months or even years off your project time and reduce the risk of your organisation being in breach,” said Simon Spring, senior account director, EMEA … Data Extraction Market was valued at $2.14 billion in 2019, and is projected to reach $4.90 billion by 2027, growing at a CAGR of 11% from 2021 to 2027. Data Security and Privacy jobs will be a #1 ask in 2021. Learn more about how Stealthbits can help achieve data privacy through data security through the following solutions: Farrah Gamboa is a Director of Technical Product Management at Stealthbits – now part of Netwrix. Data Privacy Trends in 2021: Compliance with New Regulations. This past year saw a record-breaking cadence in the proposal for and adoption of these modern privacy regulations. So, what changes can we expect in 2021, and will these become the new normal for privacy? But, with employees scattered across states, time zones, and offices, organizations will start to utilize the benefits of a fully (or even partially) remote workforce and start adopting long-term plans in 2021. This will help shift the focus from short-term leads to long-lasting trust and brand value. Data privacy a rising priority as sources, analytics keep expanding. Companies began the year rushing to comply with the California Consumer Protection Act (CCPA). The rush to support a remote workforce has led many organizations to take a leap of faith into the cloud and new tools, and is continuously presenting new security challenges when having to support hybrid work-from-home environments. As the ideas and trends in data security evolve, some changes will be accelerated while others might get replaced. BOOM! failing to protect the privacy of its citizens’ data. Focal Point is not a licensed CPA firm. Find out what you're standing on with a free deep-dive into the security of your Structured and Unstructured Data, Active Directory, and Windows infrastructure. One of the biggest shifts in data protection and privacy in 2020 will continue to rumble on in 2021, as the aftershocks of Schrems II will still be felt. In response to the privacy allegations against TikTok, China unveiled a new data security initiative they believe could serve as a global standard for data security. Data privacy legislations in 2020 and trends to watch out for in 2021. A largely remote workforce has caused companies to monitor their employees in new ways, pushing employee privacy concerns to the forefront. Companies can take advantage of standard contractual clauses (SCCs), binding corporate rules (BCRs), and derogations, but currently these are not long-term solutions. Integrated, hybrid data platforms will transform the power of cloud applications and start delivering … With large scale data breaches like the one at Equifax and ClixSense exposing the personal information of millions of people, consumers are growing more concerned about their privacy and are willing to act to protect it. By 2021, Gartner estimates that roughly 70% of organizations will integrate automation technologies to increase employee productivity, and that by 2022, privacy-driven spending on compliance tooling will increase to more than $8 billion worldwide. It will be extremely important for transparency in order to build and maintain an environment of trust. At first, 65% of business leaders reported an increase in compliance budget costs to cope with the immediate changes brought on by the pandemic. Marketers should embrace data privacy and not view it as an obstacle. How can you keep up? With the long term changes brought on by the pandemic, along with new data privacy regulations on the docket, organizations are going to be faced with several security challenges, driving up the demand for talent. Download the 2021 Data Protection Trends report to learn about today’s data protection impact, costs and benefits with key insights from industry experts. As a result, data privacy protection concerns are driving new regulations around the world, and customers and … Privacy teams will now be required to navigate the regulatory landscape and defend against privacy risks with fewer resources than ever. Even the recently approved California Privacy Rights Act (CPRA) looks to further increase an organization’s responsibility for how third parties use, share, or sell personal information. Data Privacy Trends to Watch Out For in 2021. The pandemic has provided several challenges to the workplace, forcing companies to quickly adapt. With the growing momentum towards regulations and harsher penalties for noncompliance, we’ll see more organizations start to incorporate privacy frameworks to help them manage compliance in 2021 and beyond. Credential and Data Security Assessment (CDSA), 2017 Cybersecurity Recap & 2018 Predictions, WordPress Download Manager - Best Download Management Plugin. While this pandemic seems to be the “new normal”, Data Privacy is the new expectation. First, it removes the private right of action entirely (for data breaches AND violations of the privacy provisions of the law). In addition, engaging other business functions like Audit and Security can help privacy teams evolve and adapt. Despite this dependency, only 35% of organizations consider their third-party risk management to be effective. 2020 has left a lot for organizations to deal with as it pertains to Data Privacy, and 2021 will add to that list. As each new regulation is passed, it is easy for companies to feel overwhelmed with compliance efforts and consumer requests for personal information. As consumers continue to exercise their right to know, update, delete, and even restrict the processing of the personal information businesses have stored about them, we will see a significant increase in data subject requests and complaints in the coming year. Since 2007, Jan. 28 has been known as International Data Privacy Day, observed in Europe as Data Protection Day. As privacy violations garner more attention, and consumers become more involved in the protection of their personal data, the number of data privacy regulations around the world will increase and strengthen throughout 2021. Cybersecurity mesh. Darren J. Abernethy is a data privacy attorney with more than a decade of experience, including in AmLaw private practice in Washington, D.C. and as in-house counsel at startups and a leading privacy technology vendor. Working systems have to embrace the changes to run the show. From the CCPA to the GDPR, keeping up with new and existing global data privacy regulations can be a challenge. Fifty-two percent of those surveyed (including nine of 10 CEO/president respondents) expect to boost spending on data privacy. Data privacy has become the expectation for every consumer across the globe, becoming more than a set of rules and regulations driven by compliance standards, but rather one of the primary pillars upon which customer loyalty and brand recognition stand upon. While the U.S. lacks a substantial federal privacy law, if proposed state privacy laws pass, 57% of the U.S. could soon be covered. Subscribe to Focal Point's Privacy Pulse below - a once-a-month newsletter with guides, webinars, interesting white papers, and news all focused on data privacy. The CJEU determined that the adequacy agreement failed to protect the privacy of its citizens’ data. In today’s interconnected world, practically all organizations depend on third-party service providers or vendors to operate efficiently. You can unsubscribe at any time. In March, they were forced to transition to a fully remote workforce due to the global pandemic and reconfigure how personal data was being access and/or shared in this new normal. Even well-known companies like General Electric, Instagram, and T-Mobile have suffered from a third-party data breach in the past year, exposing thousands of records. For International Data Privacy Day, we asked one of our experts here at Progress about data privacy trends for 2021 and beyond. Browse our catalog of no-charge resource connectors, report packs, and more. Year 2020 saw a number of significant developments around data privacy legislations around the world. Three privacy-related trends will underpin this transition: 1) an ever-increasing appetite to collect, process, and share sensitive personal data from consumers and employees; 2) despite the recessionary economy, values-based consumers will … With 2021 set to present us with new challenges and ways of working, businesses need to prioritise data privacy now more than ever, resulting in arguably the most … Fortunately, taking advantage of innovative automation technologies and leveraging industry-recognized frameworks like the NIST Privacy Framework can help. #respectdata Click to Tweet Conclusion Though 2020 brought with it unprecedented challenges from a data privacy perspective, it was actually a better year than 2019 from a cost perspective. The only constant in life is change, and 2020 was a year filled with it. January 28, 2021 0 Comments. Visit the partner portal or register a deal below! Ultimately, this will result in more frequent exploitation of home computers and networks, requiring organizations to invest heavily in security. The speed at which this pandemic hit us all has led to a rush for security professionals to enable a remote workforce, leaving potential security holes as well as unprepared employees. 2021 will be a year of transition. 2020 has shown us that Data Privacy goes deeper than regulatory requirements. Netwrix and Stealthbits merge to better secure sensitive data. ! The phrase “Data is the new oil” was coined considering the growing importance of personal and organizational data. Focal Point Online Privacy Policy. The ways in which data protection and privacy regulations will affect European businesses next year was the subject of a panel session during the Forrester Technology & Innovation Global 2020 virtual event.. Julian Archer, VP, principal analyst at Forrester, firstly discussed the more proactive role businesses can play in driving data privacy regulation. CAUTION - Before you proceed, please note: By clicking “accept” you agree that our review of the information contained in your e-mail and any attachments will not create an attorney-client relationship, and will not prevent any lawyer in our firm from representing a party in any matter where that information is relevant, even if you submitted the information in good faith to retain us. MORE STRINGENT VETTING ON COLLABORATION APPLICATIONS The top five European data protection trends for 2021 Freshfields Bruckhaus Deringer LLP European Union, Germany, ... Europe’s data privacy landscape is set to get even trickier, Ultimately, organizations will be forced to take a Privacy-by-Design approach, considering data privacy in every new project or application. Data privacy, privacy management, digital privacy, data protection – the list goes on when it comes to data privacy and protection imperatives. 4 Free Cybersecurity Awareness Email Templates To Use at Your Company, The 5 Most In-Demand Cybersecurity Jobs for 2020, The Future of Internal Audit: 10 Audit Trends to Prepare for in 2020, How to Get Started on the DoD's CMMC Certification, Business Continuity and Disaster Recovery, General Data Protection Regulation (GDPR), China unveiled a new data security initiative, 30% increase in their digital commerce profits, 50% increase of data protection complaints, fully transition to a more long-term remote workforce, Meet evolving data privacy regulations and laws, Achieve compliance while adjusting to changing requirements, Support compliance initiatives without duplicating efforts, Reduce costs and increase efficiency of the privacy program. Companies that fully embrace these changes will be better prepared going into 2021 and create a more secure and safe data privacy landscape. The Delaware Superior Court recently dismissed a healthcare data breach lawsuit against Brandywine Urology Consultants (“Brandywine”) because it ruled that the victims of the breach failed to provide evidence of injuries or losses caused by a 2020 security incident and, therefore, lacked standing to sue. January 28, 2021. in Data, Infrastructure, Software & Applications. The introduction of various data privacy regulations around the globe gave consumers more control over their data. A continuously-developing pandemic, a majority of people working from home, and new data privacy laws regularly – all indications that 2021 will be a huge year for data privacy. Many companies had to strengthen their virtual private networks (VPNs) to better secure this surge of remote workers. As seen above, data privacy regulations are spreading both nationally and internationally. This could lead people to adopt a safer form of data privacy policies in 2021. It was already arguably the most changeable, fluid and impactful board issue, and also one of the least well-understood. Beyond general data privacy legislation, the COVID-19 pandemic has created concern around privacy in virtual schooling environments and telemedicine. Proper data security begins with a strong foundation. In the U.S., enforcement will soon become a bigger topic of conversation as the CPRA will form an enforcement body where consumer requests will be investigated, a model other states may follow in the near future. 0. The Covid-19 pandemic forced many organizations to quickly scale their operations, transition employees to a work-from-home environment, and respond to the sudden economic downturn. Leveraging a privacy framework like the NIST Privacy Framework or ISO/IEC 27701:2019 can help organizations create a foundation for building a strong privacy program, offering structure and guidance for managing privacy risk. Uncover critical credential and data risks today with Stealthbits! CIO Follow us About Us Facebook has already been ordered by the Irish Data Protection Commission (IDPC) to stop data transfers between the US and the European Union. Now, many are looking ahead to a year filled with uncertainty, strict regulations, and more change. WordPress Download Manager - Best Download Management Plugin. Since the introduction of the General Data Protection Regulation (GDPR) in 2018, more than 60 jurisdictions around the world have enacted or proposed a privacy or data protection law, including Brazil, Japan, Thailand, and various states around the U.S. Many big firms like Facebook and Google have already extended their work from home policies until at least Summer 2021. Spotlight on Recent Decisions 2021. The only constant is change, especially when it comes to technology. While businesses were forced embrace a new normal this past year, 2021 will continue to be a year of transition. Some changes will be permanent and will affect the trends we’ll see in the coming year. Learn about the latest trends in privacy legislation and compliance requirements that can affect your organization. Companies will benefit from making data privacy trends in 2021 a focus and providing their customers with transparency, and this will likely become the new norm in the post-COVID-19 socially distant world. However, we are pleased (as data subjects and consumers) that the GDPR served as a stepping stonefor other governments to revisit their regulations and laws regarding data privacy in an effort to create one cohesive national law on governing privacy and security. Anusuya Datta - 01/18/2021 4 Minutes Read. With the number of data breaches growing exponentially each year, consumers are starting to become more data aware and want to know exactly who has access to their personal information. Similar privacy bills were considered in at least 30 states and Puerto Rico this year as well, all the while making a federal bill in the U.S. much more of a possibility. Commentdocument.getElementById("comment").setAttribute( "id", "a999af25a7989946bde5cb7e60cad915" );document.getElementById("jdafd4482c").setAttribute( "id", "comment" ); Save my name, email, and website in this browser for the next time I comment. In a highly disruptive ruling, the Court of the European Union (CJEU) dismantled the Privacy Shield agreement between the European Union (EU) and the United States in July 2020. Organizations will have everything to gain by ensuring the proper protection of PII in order to maintain customer loyalty. By. Case in point, this survey had 259 Healthcare institutions, which is enough to do a whole separate (and statistically definitive) “Data Protection Trends in Healthcare in 2021” report. Focal Point Data Risk® is a registered trademark of Focal Point Data Risk, LLC. ... making the case stronger for stringent data privacy laws in 2021. Date Published: 26 January 2021. Companies that fail to protect consumer data will lose the trust of their customers and drive them to seek another company where they feel more comfortable sharing their personal information. Organizations will need to continue to juggle more and more regulatory frameworks, and in these cases, will likely apply the most-strict framework beyond the specific jurisdiction where required. Ransomware's rise makes data availability increasingly important. Many companies are also still transitioning their workforces and trying to adapt to the new business normal while still complying with regulations and reducing privacy risks. As the privacy landscape grows more challenging, innovative technology will be part of the solution in 2021. can fill various data governance needs, including automating compliance processes, creating advanced data mapping services, and even reviewing and fulfilling consumer requests. We will see the rise of truly … As companies look to transition to a new normal in 2021, Forrester has forecasted that data privacy matters will become more pressing, while potential budgeting issues and evolving international relations are set to impact cyber security professionals. All rights reserved. You have read and agreed to our Privacy Policy, StealthAUDIT Active Directory Permissions Analyzer, StealthINTERCEPT Enterprise Password Enforcer, [ Placeholder content for popup link ] Thousands of your colleagues and competitors have signed up! In the age of social media, amongst the tweets and TikToks, consumers are more aware of what applications could access and are now demanding privacy more than ever. International data privacy outlook will intensify With data-related regulations and cybersecurity concerns increasing, privacy is a growing board-level priority for insurers. In 2021, we can expect the trend of data privacy automation to become more widespread, with more firms purchasing automation services, and new software solutions being developed. The COVID-19 pandemic has had a major impact on data privacy and cybersecurity as a whole with the heightened focus on social distancing impacting both personal and professional aspects of life for most people. With the growing and somewhat permanent work-from-home culture and the growth in the collection of health information, people are generally concerned with their privacy and expect organizations to take notice. For these reasons, we’ll likely see a heavy focus on third party risk management in 2021 as businesses become more critical of their third-party relationships to prevent any potential risk to their organization. In order to manage the growing expectations of both compliance standards and consumer base, maintaining data privacy at scale is almost impossible without a plethora of co-existing technologies used to automate the key processes. Data privacy has become the expectation for every consumer across the globe, becoming more than a set of rules and regulations driven by compliance standards, but rather one of the primary pillars upon which … Building trust through transparency is not a quick process, but doing so can be a key differentiator, especially since the global pandemic has disrupted consumer buying habits. But the changes to the consumer and corporate worlds that we saw in 2020 will have immediate and long lasting echoes in … In the initiative, China called on other countries to put an end to activities that jeopardize personal information and to oppose mass surveillance. As businesses consider how to approach data privacy amidst the ‘new normal’ of 2021, Pedro Martins shares some projected trends and predictions for the year ahead.

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